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Stata Textbook Examples
Design and Analysis by Geoffrey Keppel
Chapter 6: Analytical Comparisons Among Treatment Means

Page 120 shows how to compare treatment means following a one way anova. First, let's run the basic anova.
use http://www.ats.ucla.edu/stat/stata/examples/da/chap2, clear

anova score a

                          Number of obs =      15     R-squared     =  0.5526
                           Root MSE      = 3.76386     Adj R-squared =  0.4781

                  Source |  Partial SS    df       MS           F     Prob > F
              -----------+----------------------------------------------------
                   Model |      210.00     2      105.00       7.41     0.0080
                         |
                       a |      210.00     2      105.00       7.41     0.0080
                         |
                Residual |      170.00    12  14.1666667   
              -----------+----------------------------------------------------
                   Total |      380.00    14  27.1428571   
Page 120 shows a comparison of group 1 versus 2 and 3, and a second comparison of group 2 versus 3. Let's create a variable acomp1 that contains the comparison coefficients represented by the first comparison, and acomp2 that contains the coefficients for the second comparison.
generate acomp1=a
recode acomp1 1=1 2=-.5 3=-.5
generate acomp2=a
recode acomp2 1=0 2=1 3=-1
Let's enter the variables acomp1 and acomp2 in the anova as continuous variables. The test for comparison 1 is shown for acomp1 and the test for comparison 2 are shown for acomp2.
anova score acomp1 acomp2, continuous(acomp1 acomp2)

                           Number of obs =      15     R-squared     =  0.5526
                           Root MSE      = 3.76386     Adj R-squared =  0.4781

                  Source |  Partial SS    df       MS           F     Prob > F
              -----------+----------------------------------------------------
                   Model |      210.00     2      105.00       7.41     0.0080
                         |
                  acomp1 |      187.50     1      187.50      13.24     0.0034
                  acomp2 |       22.50     1       22.50       1.59     0.2315
                         |
                Residual |      170.00    12  14.1666667   
              -----------+----------------------------------------------------
                   Total |      380.00    14  27.1428571   

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